+18
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Yield is what you win or lose for every unit you stake, as a percentage. It measures the quality of your bets, not how much money you move: that is why it is the figure used to compare two bettors.
Yield = net profit ÷ total staked × 100
You place 50 bets of 1 unit, all at odds of 2.00. You win 27 and lose 23. The winners bring in 27 units of profit and the losers cost you 23: net profit, 4 units. You staked 50 in total, so your yield is 4 ÷ 50 × 100 = +8 %.
With 50 bets, not yet. At odds of 2.00 every bet adds or takes away one unit, and over 50 bets the yield swings about 14 points either way by pure chance: a +8 % fits comfortably in what tossing a coin would give you. For a +8 % at those odds to stand clear of luck you need 598 bets. That is why a yield without its number of bets next to it says nothing, and why on this site the two always go together.
Yield is measured in units so that it does not depend on your bankroll. One unit is a fixed share of what you have set aside for betting, and people who last tend to risk between 1 % and 3 % per pick: that way a bad run, which always comes, does not wipe out the bankroll. Staking the same every time (flat staking) also makes the yield reflect judgement rather than luck with the amounts. How to manage a bankroll, with examples.
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Yield is the profit you make per euro staked, as a percentage. You divide net profit by total staked and multiply by a hundred. Stake 1,000 € in total and end up 80 € ahead, and your yield is 8 %. It is the honest measure of a punter, because it does not depend on how much money you move.
Net profit divided by total staked, times a hundred. Place 50 bets of 1 unit (50 units staked) and end up 4 units ahead: 4 / 50 × 100 = +8 %. Total staked is the sum of every stake, not the money in your account.
Hit rate says how many bets you win; yield says how much money you win. You can hit 70 % and lose money if you always take short odds, or hit 35 % and win a lot taking long ones. That is why a tipster who only shows their hit rate is not telling you the part that matters.
In sports betting, a sustained yield between 3 % and 8 % over several hundred bets already belongs to a very good punter. Be wary of anyone boasting 30 % or 50 %: either the sample is tiny and it is luck, or the numbers are not real.
Under a hundred bets, yield is mostly noise: one good or bad run moves the whole figure. From around five hundred it starts to say something about judgement. Sample size matters as much as the number itself.
It is the largest fall your bankroll has taken from a peak to the lowest point after it. Two punters with the same yield may have gone through falls of 3 and 40 units: whoever joins at the worst moment lives that difference. It is the risk figure a bare yield is missing.
Staking is how you decide how much to put on each pick. It is usually measured in units: one unit is a fixed share of your bankroll, and people who last tend to risk between 1 % and 3 % per bet. That way a bad run, which always comes, doesn't wipe you out, and a yield in units can be compared with anyone's.